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News


campaignlive.co.uk > article > advertising-no-longer-the-least-trusted-industry-says-aa-research > 49j1bpt746s32vcf3bfpjqjrxa

Advertising 'no longer the least-trusted industry', says AA research

21+ hour, 36+ min ago   (57+ words) Campaign UK Media and government now the least-trusted industries. ✓ Unrestricted access to our most popular content including the School Reports, Power 100 and Best Places to Work ✓ Essential round-ups such as Movers and Shakers, Pitch Update and the Question of the…...


campaignlive.co.uk > article > is-marc-pritchard-right-to-say-that-agencies-should-strip-away-anything-that-doesn-t-add-to-creative-output > 4nn7qd3mrr6zq217ty4pzpcmwj

Is Marc Pritchard right to say that agencies should strip away anything that doesn't add to creative output?

1+ day, 3+ hour ago   (58+ words) campaignlive.co.uk Procter & Gamble's chief brand officer told the ANA conference in Florida that its time to "disrupt this archaic 'Mad Men' model, eliminating the siloes between creatives, clients and consumers, and stripping away anything that doesn't add to…...


campaignlive.co.uk > article > top-10-ads-of-the-week-john-lewis-monty-takes-first-place > 4c4sfqxj0pe5xvxw46k2pfnfca

Top 10 ads of the week: John Lewis' Monty takes first place

1+ day, 9+ hour ago   (26+ words) Campaign UK Counting down the 10 most-recalled ads, in association with TNS and Ebiquity....


campaignlive.co.uk > article > cp-b-london-appoints-pablo-s-dave-day-as-ecd > 4wznbhe0rtcp27p43fpdq7kdmz

CP&B London appoints Pablo's Dave Day as ECD

1+ day, 22+ hour ago   (371+ words) by Kate Magee | 30 January 2019 Day replaces interim creative chief Russell Ramsey. Crispin Porter & Bogusky London has appointed Dave Day as executive creative director. Day is currently joint executive creative director at Pablo, a role he has held since July 2017. Before…...


campaignlive.co.uk > article > the-entertainer-hires-former-holland-barrett-marketing-boss-phil-geary > 4972dskdat01q4cpfgcxeqxdd3

The Entertainer hires former Holland & Barrett marketing boss Phil Geary

1+ day, 23+ hour ago   (34+ words) Campaign UK Toy retailer The Entertainer has appointed Phil Geary, the former Holland & Barrett marketing chief, to the newly created post of marketing director....


campaignlive.co.uk > article > how-mattel-is-evolving-beyond-the-ad > 4exrcr7w0v93y4v4xxkgsh8xnz

How Mattel is evolving beyond the ad

4+ day, 11+ hour ago   (38+ words) Campaign UK Mattel's content division, which launched late last year, has appointed its first chief content officer, Catherine Balsam-Schwaber, an experienced media hand with prior roles at NBC Universal and Viacom....